B2B Store
Your best customers order the slowest way possible
Trade orders arrive by phone, email or PDF. Someone re-keys them. Pricing is looked up per customer. Stock is confirmed by asking the warehouse. The customers who spend the most are the ones consuming the most manual effort per order, and growth means hiring more order processors.
- Orders re-keyed from email into the ERP
- Contract pricing looked up manually every time
- Customers calling to check stock
- No self-service for reordering routine lines
- Order volume capped by how many people process them
What trade customers get
Account-specific pricing
Each customer signs in and sees their own contracted prices, volume breaks and agreed terms — no price lists to circulate.
Live stock and lead times
Real availability from your ERP, including expected dates for lines currently out of stock.
Quick order and reorder
Reorder from history, upload a CSV, or type part numbers straight into a grid — built for buyers who know exactly what they want.
Saved carts and templates
Recurring order templates and saved baskets for customers who buy the same mix regularly.
Approval limits and spending controls
Multiple users per account with spend thresholds and internal approval before an order is submitted.
Credit terms and invoicing
Purchase order references, payment terms, credit limit checks and automatic invoicing into your finance system.
Quote requests
Buyers request pricing on non-standard lines or volumes, and your team responds inside the same system.
Account dashboards
Spend history, outstanding balances, delivery status and product usage, visible to the customer without asking.
What changes after launch
20-35%
Lower customer churn15-30%
Reduction in days sales outstandingFlat
Headcount as volume grows3-4 mo
Typical deliveryBuilt for
- Wholesale distributors of parts, tools and supplies
- Manufacturers supplying component buyers
- Pharmaceutical and medical supply businesses
- Food and beverage wholesalers
- Industrial and construction materials suppliers
- Chemicals and specialty materials suppliers
Connects to
- ERP systems including SAP, NetSuite and Microsoft Dynamics
- Inventory and warehouse management
- Accounting and credit control systems
- Shipping carriers
- Payment gateways
How we deliver it
Three to four months, with ERP integration on the critical path.
Book a CallBook a Call- Weeks 1-3
Commercial discovery
Pricing agreements, credit rules, approval structures and the order patterns of your top accounts, documented properly.
- Weeks 3-5
Design
Interfaces designed for professional buyers — dense, fast and keyboard-friendly rather than consumer-styled.
- Months 2-3
Build and integrate
Ordering, pricing and account management built, with ERP integration for pricing, stock and order submission.
- Month 3
Pilot with real accounts
A handful of trade customers place real orders while the phone line stays open as a fallback.
- Month 4
Roll out
Customer onboarding in waves, prioritised by order volume so the manual load drops fastest.
Frequently asked
The ones who order frequently will, because self-service is faster for them than waiting on your desk. We prioritise onboarding by order volume, which is where the manual saving is concentrated. Phone ordering usually stays available for the long tail.
Yes, including the complicated ones — customer-specific rates, volume breaks, time-limited promotions, contract pricing per product line, and different rules by territory.
Yes. Pricing, stock and order submission read and write directly, so an order placed online enters the ERP exactly as one keyed by your team would. SAP, NetSuite, Dynamics and custom systems are all in scope.
Supported natively — multiple users per account, spend thresholds per user, and an internal approval step before an order reaches you.
Online stores and marketplaces
Online Store
Commerce for B2B, B2C and government buyers.
Multi-Vendor Marketplace
Run the platform, set the rules, own the economics.
Booking System
Take bookings at 10pm without anyone answering the phone.
POS System
A till that also runs your stock and your branches.
Tell us what you are trying to fix
A short call is usually enough to establish whether this is the right answer for your operation, and what it would take. No obligation and no pitch deck.
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